Serving Watchmakers & Jewelers since 1920
Mallard Watch Model OverviewTake a look at our complete line of watches by selecting any of the watch lines to the right. We are often asked how we can sell a watch of this quality at such reasonable prices. Here are our reasons:
- We spend very little money on advertising. Most brands have huge advertising budgets to build brand name recognition. This cost is included in the selling price of the watch.
- Most watch brands have high office overhead and costly sales force. Since Jules Borel & Co. offers the jeweler many products, overhead is shared among them.
- Jules Borel & Co. takes pride in providing our customer quality products, and we work hard to be a leader in offering true value. We offer strong guarantees for protection of any product that fails to measure up to it expected service.
Your Mallard dealer will be happy to answer any questions you may have and to suggest the model that is right for you.
Thank you for your interest in Mallard Watches. We hope you will join the thousands of happy Mallard Watch owners soon!


